Start An Online Store Or Upgrade Your Shop
Start selling online today, or upgrade your current store on WooCommerce or Shopify.
RallyWays can help you get into the eCommerce business or help you scale your online store business. We build eCommerce solutions for retail online stores or for business to business distribution.
At RallyWays we specialize in online store design using native WordPress tools like WooCommerce and fully integrated platforms like Shopify. We can recommend you go with either WooCommerce or Shopify, or a combination of both. It really depends on your needs. If you like Shopify but want the superior marketing capabilities of a WordPress website, it’s possible to run your store on Shopify, yet created all your marketing content in WordPress. Additionally, we have clients that run parallel stores in separate markets using WooCommerce for some markets and Shopify for others.
It’s also important to note that we cater to multiple business sizes. These platforms will easily accommodate smaller stores that only sell a few hundred or a few thousand dollars daily, to larger companies that sell well over a million dollars or more every single month. RallyWays has built websites for clients that are essentially solopreneur online shops that make a healthy single income to distribution sites that sell millions of dollars worth of merchandise a years. We even provide solutions for distribution by creating online stores that are not open to the public and will only accept approved dealers. We can also offer a combination of both.
Our online store design services can be as complex as helping you properly showcase your product by providing professional product photography, product descriptions, labeling, packaging and compliance solutions. If you already have all these things in place, we can create your store, optimize all aspects of it, and set up payment portals, shipping systems, collective shipping calculations, discount systems, coupons, gift cards and more. We integrate online stores with industry standard payment gateways such as PayPal, Authorize.net, Stripe, Shopify Payments, WooCommerce Payments, Amazon Pay and Apple Pay.
For shipping solutions, we create a system where each product has accurate weights and dimensions which are then integrated into the store for accurate shipping rate calculations. RallyWays will integrate your online store with shipping carriers such as FEDEX, UPS, USPS and DHL. We even have systems in place to offer international shipping, insurance and more. Our shipping integrations can be as simple as using applications already available on WooCommerce and Shopify, to more complex integrations with your own carrier accounts. We also integrate shipping methods with Shipstation and ShippingEasy.
Sales Tax and Legal Information for eCommerce Stores
There are many legal requirements for online stores. Some of these include tax collection, legal business name use, EIN records and Tax IDs, disclosures and more. While we do not offer legal advice, we can help set the required information within the store. We can also help set up adequate sales tax collection on your chosen platform. In the end, we recommend you consult all these with an attorney and as per any request, we can update any pertinent information in a timely manner.
Shop Promotions, Social Media, Ads and SEO
We know how important it is to promote your online store. These days you cannot rely on a single method for promoting your online store. You need to establish a strategy and use multiple methods. All online stores created by RallyWays will come with standard Google Analytics 4 tracking integrated from the beginning. We also bake in SEO optimization right from the beginning. For example, all images uploaded to the site are not only optimized for speed and multiple screen sizes, but they are also optimized for SEO. Every images gets a descriptive filename and adequate ALT tags to ensure they are SEO compliant.
We will also connect your store to the social networks on which you have accounts. Lastly, if you have a Facebook Meta Business Manager account, we can install the Meta Pixel on your website and aid you in creating Facebook marketing campaigns. If you do not have a Meta Business Manager account, we can help set you up with one whenever you’re ready.
Don’t wait any longer. If your business sells products at a brick and mortar store and you’re not selling online yet, there is no better time to start an eCommerce store than right now! If you already have an online store and would like to grow further, RallyWays is here for you!